| 논문명 |
대형 의류매장의 경로선택에 관한 분석적 연구 / A Study on the Pedestrian Path Choice in Clothing Outlets - Focused on the Three Sample Outlet Customer Circulation System / 3개 매장 고객동선의 사례를 중심으로 |
| 수록사항 |
한국실내디자인학회 논문집, NO.28 (2001-09) |
| 요약1 |
본 연구는 이러한 배경 하에 구체적인 사례분석을 통하여 대형의류 매장의 공간구조와 고객 행태를 중심으로 경로선택의 요인을 검토함으로서 합리적인 디자인을 수립하기 위한 기초적 자료와 근거를 제시하는데 그 목적과 의의가 있다. |
| 요약2 |
The purpose of this thesis is to provide basic information of efficient flow line arrangement, which results from examining the factors of route choice with a focus on the stores' space elements and pedestrian activity patterns in the outlets. The route tracking is applied to grasp pedestrian activity patterns, therefore, a concrete analysis into influential factors of the space structure arrangement and forms on route choice. The route tracking is a means to understand pedestrian activity patterns by establishing an unrecognizable space and examining every route in the investigating area for pedestrian activity pattern research. Three sample stores have different systems in the ground plan structures, the escalator location and the directions. The analysis focuses on the booth arrangement and shopping patterns. In conclusion, route choice of the customers and the structure of the space are quite closely related and affect the quality of shopping. This can suggest evidence for the need of the space structure to meet the pedestrian activity patterns. |
